#OOVOO USER PC#
It allows you to make video calls, voice calls and send texts all from within the app though it’s also worth mentioning that you can also use OoVoo from the comfort of your PC or Mac.
OoVoo is one such video chat app which allows its users to do just that. It might have seemed weird at one time to be able to video chat with up to 12 people at one time but now it’s become popular with OoVoo and will rapidly become the norm. Learn more about Real Art’s work rebranding ooVoo and building their new online presence.OoVoo Video Chat with up to 12 people at a timeĪs we move into 2016 there is no doubt, in my mind at least, that video chat apps will become more commonplace as we seek to integrate video more into our way of communicating. Tapping into the emotional draw of video chat, we helped ooVoo connect even more people than ever before.
#OOVOO USER TV#
Over four weeks, the TV spots earned more than 3 million impressions and lead to localized spikes in app downloads. We ran the commercials on channels targeted to ooVoo’s core audiences in Austin, Texas Dayton, Ohio Louisville, Kentucky Palm Springs, California and Raleigh, North Carolina. Each interaction may seem small, but they build the human connection that ooVoo is all about. There’s a skater who finally nails his jump, a couple saying goodnight to each other, and kid enjoying her first pony ride and as her grandmother looks on. The final commercials pull the viewer into an emotional moment before pulling back to reveal that the connection is shared over ooVoo. Then we storyboarded each commercial and put all of the pieces in place for filming: arranging for actors, locations, permits, equipment, and a pony.Īfter shooting, our team went to work editing the 15-second spots, combining filmed footage with motion graphics designed to fit the new ooVoo brand. We narrowed down our list of scenarios to three 15-second spots illustrating a range of people, places, devices, and connections over video chat. That’s what lead us to the campaign line, “Everything’s A Moment.”Įach commercial needed to use a specific story to represent broader possibilities. We liked the idea that any moment could become a moment worth sharing. It’s small moments like these that help strengthen relationships. Our team considered everything from a dad reading a bedtime story with a child across the ocean, to a teenager celebrating passing her driver’s test, to old friends watching the game from across town. To drill down to ooVoo’s emotional story, we began by exploring the concept of connection, imagining hundreds of everyday moments which people might share over video chat. But being “for everyone, everywhere” is problematic when it comes to TV marketing. OoVoo aspires to be the world’s great connector, bringing together all people, all over the globe.
#OOVOO USER SERIES#
Building off of ooVoo’s exuberant new brand, Real Art scripted, storyboarded, filmed, and produced a series of national television commercials to strategically build awareness, brand recognition, and user registrations. But like any consumer-focused company, they can’t just rest on their current numbers.
OoVoo is the world’s fastest-growing independent video chat app, garnering nearly 100,000 new downloads each day.
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